Growth Crisis
Synopsis
Finding or maintaining a source of sustained and profitable growth has become the number one concern of most CEOs, and pushing the boundaries of the core business into "adjacencies" is the strategy of choice for most companies. Outlining the book's promise to provide a practical framework, using company examples, interviews with CEOs, and statistical analysis for decreasing the substantial risks associated with adjacency expansion and improving the odds for success, this chapter asks the question, what are successful adjacency moves and why are they important?
- Copyright:
- 2003 HBS Press
Book Details
- Book Quality:
- ISBN-13:
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 2016-08-03T02:50:48Z
- Language:
- English
- Categories:
- Usage Restrictions:
- This is a copyrighted book.