Beatrice Companies--1985
Synopsis
Describes the history of Beatrice Companies from its beginning as a dairy in 1891 to 1985, when the company was a $12 billion conglomerate. Focuses on the corporate strategies that Beatrice followed under each of its CEOs and concentrates on the company's strategic change in the early 1980s, which was introduced by James Dutt.
- Copyright:
- 1991 HBS
Book Details
- Book Quality:
- ISBN-13:
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 2016-08-03T00:50:16Z
- Language:
- English
- Categories:
- Usage Restrictions:
- This is a copyrighted book.