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Strategic Marketing Planning concentrates on the critical planning aspects that are of vital importance to practitioners and students alike. It has a clear structure that offers a digest of the five principal dimensions of the strategic marketing planning process. Leading authors in this sector, Gil... More

Many enquiries into the state of accounting education/training, undertaken in several countries over the past 40 years, have warned that it must change if it is to be made more relevant to students, to the accounting profession, and to stakeholders in the wider community. This book’s over-riding aim... More

Strategic Marketing Planning concentrates on the critical 'planning' aspects that are of vital importance to practitioners and students alike. It has a clear structure that offers a digest of the five principal dimensions of the strategic marketing planning process. Leading authors in this sector, W... More

This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehensive coverage of the five key strategic stages: * Where are we now? - Strategic and marketing analysis * Where do we want to be? - Strategic directi... More

A Handbook of Environmental Toxicology focuses on two key aspects: human disorders and ecotoxicology as affected by major toxins originating from biological sources and pollutants, as well as radiation generated spontaneously or as a result of anthropogenic activity. A diverse array of these potenti... More

This book outlines the relationship between social identity theory and military to civilian transition, examining the mass movement of soldiers back into the civilian occupational world by considering literature specifically on role exit and in relation to the process of full-time military exit. The... More

This book is a comprehensive summary of the recommendations for best practice, and current evidence, for physical activity and rehabilitation of functional deficits in individuals with end-stage diseases. While advances in technology have afforded us the opportunity to live longer lives, it has also... More

First published in 1967, this superb collection of essays on trade in the Middle Ages has been a major contribution to modern medieval studies. Professor Carus-Wilson examines: * fifteenth-century Bristol* trade with Iceland* the Merchant Adventurers of London* the thirteenth-century cloth indust... More

All aerial plant surfaces, including leaves, stems and flowers are inhabited by diverse assemblages of microorganisms, including filamentous fungi, yeasts, bacteria, and bacteriophages. These organisms have profound effects on plant health and thus impact on ecosystem and agricultural functions. ... More

An EasyGuide to Research Design and SPSS® is an essential resource for students to successfully navigate and complete research projects. Using a clear, concise, and conversational writing style, authors Beth M. Schwartz, Janie H. Wilson, and Dennis M. Goff cover all of the most basic and common desi... More

An EasyGuide to Research Design and SPSS® is an essential resource for students to successfully navigate and complete research projects. Using a clear, concise, and conversational writing style, authors Beth M. Schwartz, Janie H. Wilson, and Dennis M. Goff cover all of the most basic and common desi... More

English translation of a moving and disturbing novel about a Hungarian Jewish boy's experiences in German concentration camps and his attempts to reconcile himself to those experiences after the war. Returning to his native Budapest, still clad in prison clothes, George experiences a variety of emot... More

From distinguished educators, this book imagines what our schools could look like if an authentic vision of the Common Core State Standards (CCSS) were put in place, and thoughtfully critiques how and why implementation has faltered. The authors outline a curriculum framework that focuses on studen... More

Dying and Death in Canada offers a comprehensive, up-to-date examination of dying, death, and bereavement from a Canadian perspective. The third edition includes two new chapters that highlight trends and provide assessments of end-of-life care in Canada. Several new topics are covered, including as... More

Tavistock Press was established as a co-operative venture between the Tavistock Institute and Routledge & Kegan Paul (RKP) in the 1950s to produce a series of major contributions across the social sciences. This volume is part of a 2001 reissue of a selection of those important works which have sin... More

Land is important to all aspects of human life and has a key role in the economic well-being of society therefore, land tenure, land ownership, and real property law is a critical part of any developed nation. Together, the processes of how land parcels are held; how they are defined, measured, and ... More

This classic dictionary answers questions such as these and explains the origins of over 16,000 names in current English use. It will be a source of fascination to everyone with an interest in names and their history.... More

A comprehensive textbook on the principles and practice of sedation in dentistry Drawing on the success of Clinical Sedation in Dentistry, this new edition covers all aspects of conscious sedation in dentistry. Written by experienced educators and internationally renowned researchers in the field, C... More

This book explores the factors which are critical in the selection of an appropriate animal species for toxicology studies and the subsequent extrapolation of the data to humans. It provides some future directions for risk assessment activities at the Environmental Protection Agency.... More

An EasyGuide to Research Presentations is an invaluable tool for helping readers learn the ropes of presenting original research and experience the thrill of becoming part of a strong scientific community. With coverage from poster presentations and symposia to oral and video presentations, this han... More

The Fourth Edition of Racism, Sexism, and the Media examines how different race, ethnic, and gender groups fit into the fabric of America; how the media influence and shape everyone's perception of how they fit; and how the media and advertisers are continuously adapting their communications to effe... More

The potential of behavioural approaches for improving the lives of people with acquired brain injury is immense. Here that potential is laid out and explored with a thoroughgoing regard for clinical practice and the theoretical frameworks that underpin that practice. This book will prove an invaluab... More

This book provides a comprehensive mathematical description and analysis of the delegate allocation processes in the US Democratic and Republican presidential primaries, focusing on the role of apportionment methods and the effect of thresholds—the minimum levels of support required to receive deleg... More

Many police departments report difficulties in creating a workforce that represents community demographics, is committed to providing its employees the opportunity for long-term police careers, and effectively implements community policing. This book summarizes lessons on recruiting and retaining ef... More