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First published in 1998, this volume why and how genetic engineering has emerged as the technology most likely to change our lives, for better or worse, in the opening century of the third millennium. Over twenty international experts, including moral philosophers and social scientists, describe the... More

Discover what is involved in designing the world's most popular and advanced consumer product to date - the phone in your pocket. With this essential guide you will learn how the dynamics of the market, and the pace of technology innovation, constantly create new opportunities which design teams uti... More

Does it seem you've formulated a rock-solid strategy, yet your firm still can't get ahead? If so, construct a solid foundation for business execution-an IT infrastructure and digitized business processes to automate your company's core capabilities. In Enterprise Architecture as Strategy: Creating a... More

This book brings together a huge range of material including academic articles, film scripts and interplanetary messages adrift on space probes with supporting commentary to clarify their imporatance to the field. Communication Studies: The Essential Resource is a collection of essays and texts for ... More

With the ending of white minority rule in South Africa, the democratic elections in Mozambique and the renewed efforts at a negotiated settlement of civil war in Angola, Southern Africa has entered a new era. Much more is required, however, to ensure lasting peace and security. The states on the sub... More

AS Media Studies: The Essential Introduction for AQA is fully revised for the current specification with full colour throughout, over 100 images, new case studies and examples. The authors introduce students step-by-step to the skills of reading media texts, and address key concepts such as genre, r... More

This chapter reviews the symptoms of an ineffective foundation for execution and provides six steps for rethinking your foundation, along with ten leadership principles for building and leveraging your foundation for execution.... More

This chapter uses case studies of UPS, MetLife, and 7-Eleven Japan to show how companies can grow profitability by building and leveraging a foundation for execution. The authors go on to forecast for the next stage of enterprise architecture maturity and the benefits it will offer companies in the ... More

IT and IT-enabled business processes are candidates for outsourcing, which can be a valuable approach to helping mature an enterprise architecture. But a company can lose ground if outsourcing is inappropriately applied. This chapter discusses how enterprise architecture can be a guide to outsourcin... More

In this chapter, the authors introduce one of the necessary elements for creating the foundation for execution-the IT engagement model-and examine its three ingredients: IT governance, project management, and linkages connecting the two.... More

This chapter explains how companies get unique benefits at each of the four stages of enterprise architecture maturity by implementing different management practices and roles at each stage to formalize organizational learning.... More

HBRP Chapter... More

This chapter discusses how to make enterprise architecture a powerful management tool for aligning business and technology initiatives throughout a company, illustrating effective practices through case studies of MetLife, ING DIRECT, Carlson Companies, and Delta Airlines.... More

In this chapter, the authors introduce the operating model as the first essential element for creating the foundation for execution. They describe four different types of operating models, using case studies of JM Family Enterprises, Merrill Lynch, Dow Chemical, TD Banknorth, and Schneider National.... More

As statistics show, companies with a good foundation for execution have an increasing advantage over those that don't. This chapter outlines a plan for helping managers to recognize their core operations, digitize their core to more efficiently support their strategy, and exploit their foundation fo... More

This chapter provides a list of symptoms of poor IT governance that warrant urgent action and a list of ten management principles for effective governance. The authors also discuss how incentives and reward systems affect IT governance design and performance. This chapter was originally published as... More

Developing key topics in depth and introducing students to the notion of independent study, this full colour, highly illustrated textbook is designed to support students through the transition from AS to A2 and is the perfect guide for the new WJEC A2 Media Studies syllabus. Individual chapters, wri... More

Bringing together key writings with original textbook material, the second edition of Media Studies: The Essential Resource explains central perspectives and concepts within Media Studies. Readers are introduced to a range of writing on media topics promoting an understanding of the subject from bot... More

This full colour, highly illustrated textbook is designed to support students through their WJEC AS in Media Studies. Individual chapters cover the following key areas: Textual Analysis: Visual, Technical and Audio codes Textual Analysis: Narrative and Genre Codes Approaches to Represent... More

AS & A2 Media Studies: The Essential Revision Guide for AQA is a comprehensively updated new edition offering advice and guidance to help students pass AS and A2 Media Studies. Written by a team of experienced teachers and examiners, the book offers clear and engaging pathways through all the areas ... More

This volume consists of 52 peer-reviewed papers, presented at the International Conference on Sustainable Design and Manufacturing (SDM-19) held in Budapest, Hungary in July 2019. Leading-edge research into sustainable design and manufacturing aims to enable the manufacturing industry to grow by ado... More

In this chapter, the authors introduce the four stages of enterprise architecture maturity and discuss how to apply them in your company.... More

Developing key topics in depth and introducing students to the notion of independent study, this full colour, highly illustrated textbook is designed to support students through the transition from AS to A2 and is the perfect guide for the new AQA A2 Media Studies syllabus. Individual chapters, writ... More

This original anthology collects 10 of Weyl's less-technical writings that address the broader scope and implications of mathematics. Most have been long unavailable or not previously published in book form. Subjects include logic, topology, abstract algebra, relativity theory, and reflections on th... More

Based on the seminal work of Robert K. Greenleaf, a former AT&T executive who coined the term almost thirty years ago, servant-leadership emphasizes an emerging approach to leadership--one which puts serving others, including employees, customers, and community, first. The Power of Servant Leadersh... More