Honest Tea
Synopsis
This case examines the decisions of Seth Goldman and Barry Nalebuff, founders of Honest Tea. Honest Tea is a start-up in the ready-to-drink tea market. Goldman and Nalebuff must craft an expansion and financing strategy.
- Derechos de autor:
- 2001 HBS
Book Details
- Book Quality:
- ISBN-13:
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 2016-08-03T02:52:43Z
- Idioma:
- English
- Categorías:
- Usage Restrictions:
- This is a copyrighted book.