Managing Asian Destinations

Managing Asian Destinations
By:

Synopsis

This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to explore destinations in Asia and beyond, an understanding of how Asian destinations practice tourism is crucial to the future sustainable development of global tourism. This book provides an invaluable stock of research and knowledge based on the Asian practice and experience in destination planning, marketing, and management, offering insights into the latest development and trends in the region.

Derechos de autor:
2018 Springer Singapore, Singapore

Book Details

Book Quality:
ISBN-13:
9789811084263
Publisher:
Springer Singapore, Singapore
Date of Addition:
Idioma:
English
Categorías:
Business and Finance, Nonfiction, Social Studies, Travel,
Usage Restrictions:
This is a copyrighted book.