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Go to Sleep, Little Creep
by David QuinnA rhyming picture book with humor and heart that's a wonderful bedtime addition for the "little monster" in your life. Includes illustrations from bestselling author/illustrator Ashley Spires of The Most Magnificent Thing.Even monsters have to go to sleep. But before little trolls turn out the light... More
Language: ENGDerechos de autor: 2018 -
Inside "Paradise Lost"
by David QuintInside "Paradise Lost" opens up new readings and ways of reading Milton's epic poem by mapping out the intricacies of its narrative and symbolic designs and by revealing and exploring the deeply allusive texture of its verse. David Quint's comprehensive study demonstrates how systematic patterns of ... More
Language: ENGDerechos de autor: 2014 -
Virgil's Double Cross: Design and Meaning in the Aeneid
by David QuintThe message of Virgil's Aeneid once seemed straightforward enough: the epic poem returned to Aeneas and the mythical beginnings of Rome in order to celebrate the city's present world power and to praise its new master, Augustus Caesar. Things changed when late twentieth-century readers saw the ancie... More
Language: ENGDerechos de autor: 2018 -
Epic and Empire: Politics and Generic Form from Virgil to Milton (Literature in History #1)
by David QuintAlexander the Great, according to Plutarch, carried on his campaigns a copy of the Iliad, kept alongside a dagger; on a more pronounced ideological level, ancient Romans looked to the Aeneid as an argument for imperialism. In this major reinterpretation of epic poetry beginning with Virgil, David Qu... More
Language: ENGDerechos de autor: 1993 -
Understanding the Workplace: A Research Framework for Industrial Archaeology in Britain
by David Gwyn"This volume was first delivered at a conference organised by the Association for Industrial Archaeology in Nottingham in June 2004, and formerly constituted a special issue of Industrial Archaeology Review. The papers have the explicit intention of formulating a research framework for industrial ar... More
Language: ENGDerechos de autor: 2007 -
Useful Enemies
by David KeenThere are currently between twenty and thirty civil wars worldwide, while at a global level the Cold War has been succeeded by a "war on drugs" and a "war on terror" that continues to rage a decade after 9/11. Why is this, when we know how destructive war is in both human and economic terms? Why do... More
Language: ENGDerechos de autor: 2012 -
Google Advertising
by Youngme Moon • David ChenIn mid-2006, Google is the number one search engine in America with 99% of its revenues deriving from its simple, text-only advertising services. It is on track to bring in roughly $9.5 billion in advertising revenue in 2006, which would place it fourth among American media companies in total ad sal... More
Language: ENGDerechos de autor: 2006 -
Dot.com: Online Pet Retailing
by Tom Nicholas • David ChenFrom 1995 to 1999, the U.S. experienced a period of tremendous growth in its information technology (IT) sector. The IT industry, although it accounted for less than 10% of the U.S. economy's total output, contributed disproportionately to economic growth. One market that was particularly contentiou... More
Language: ENGDerechos de autor: 2009 -
Bessemer Trust: Guardians of Capital
by Tom Nicholas • David ChenHenry Phipps, Jr. made his fortune in the steel industry alongside one of America's most celebrated entrepreneurs - Andrew Carnegie. His wealth was administered in the form of trusts, which he hoped would provide a stream of income for his family and their descendants into the future. Phipps had a c... More
Language: ENGDerechos de autor: 2010 -
The Wright Brothers and Their Flying Machines
by Tom Nicholas • David ChenWilbur (1867-1912) and Orville (1871-1948) Wright were fascinated by the mystery of flight and they built on the ideas of prominent earlier figures such as Octave Chanute (1832-1910) the French-born American who was influential in fostering the free exchange of ideas surrounding aeronautics. Informa... More
Language: ENGDerechos de autor: 2010 -
Georges Doriot and American Venture Capital
by Tom Nicholas • David ChenFollowing the lean years of the Great Depression when bankruptcies proliferated and financing for new ventures virtually dried up, new demand for capital was created in a post-War environment of scientific and industrial expansion. Venture funding occurred more widely in the United States than it ev... More
Language: ENGDerechos de autor: 2012 -
Reforming Civil-Military Relations in New Democracies
This book addresses the challenge of reforming defense and military policy-making in newly democratized nations. By tracing the development of civil-military relations in various new democracies from a comparative perspective, it links two bodies of scholarship that thus far have remained largely s... More
Language: ENGDerechos de autor: 2017 -
Crosley
by Tom Nicholas • David ChenIn October 1941, a top secret envoy from the U.S. military was sent to Crosley Corporation in Cincinnati, Ohio to request their assistance to construct a weapon that would drastically strengthen the defenses of U.S. troops: the proximity fuze. Such a fuze would allow enemy aircraft to be shot down w... More
Language: ENGDerechos de autor: 2009 -
Al Capone
by Tom Nicholas • David ChenIn 1929, Chicago, IL mob boss Al Capone was at the height of his power. As head of the extensive crime organization known as "The Outfit" during most of U.S.'s Prohibition Era (1920-1933), Capone oversaw hundreds of brothels, speakeasies, and roadhouses which served as venues for gang-administered g... More
Language: ENGDerechos de autor: 2009 -
The Whiz Kids
by Tom Nicholas • David ChenIn October 1945, Henry Ford II received a telegram in his office at the Ford Motor Company in Dearborn, Michigan written by Charles "Tex" Thornton, a U.S. Air Force colonel. The telegram presented an opportunity for Ford to deploy a system of statistical control which had been developed and applied ... More
Language: ENGDerechos de autor: 2011 -
Bessemer Trust: Guardians of Capital
by Tom Nicholas • David ChenHenry Phipps, Jr. made his fortune in the steel industry alongside one of America's most celebrated entrepreneurs - Andrew Carnegie. His wealth was administered in the form of trusts, which he hoped would provide a stream of income for his family and their descendants into the future. Phipps had a c... More
Language: ENGDerechos de autor: 2010 -
Language: ENGDerechos de autor: 2008
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Don Quixote
James Montgomery's new translation of Don Quixote is the fourth already in the twenty-first century, and it stands with the best of them. It pays particular attention to what may be the hardest aspect of Cervantes's novel to render into English: the humorous passages, particularly those that feature... More
Language: ENGDerechos de autor: 2009 -
Yelp
Yelp was a popular on-line destination for reviews of local establishments, written by volunteer Internet users and read by 20 million people per month. However, the company made meager profits. The CEO needs to decide between two options to increase the revenue. First, the company can maintain its ... More
Language: ENGDerechos de autor: 2009 -
Zynga (A)
In January 2010 Mark Pincus is deciding how to double the number of Zynga games' players to 500 million without sacrificing profitability. These ambitious growth plans required changes to product, corporate strategy, and customer acquisition and retention. With regard to product Pincus needed to dec... More
Language: ENGDerechos de autor: 2010 -
Social Strategy at American Express
American Express has developed a number of strategic partnerships with Facebook, Foursquare and Twitter to improve their card members experience and lower its customer acquisition cost. The case details the history of these partnerships, examines American Express' own social platforms, and talks abo... More
Language: ENGDerechos de autor: 2012 -
Computational Electromagnetics--Retrospective and Outlook: In Honor of Wolfgang J.R. Hoefer
The book will cover the past, present and future developments of field theory and computational electromagnetics. The first two chapters will give an overview of the historical developments and the present the state-of-the-art in computational electromagnetics. These two chapters will set the stag... More
Language: ENGDerechos de autor: 2015 -
Mediating International Crises (Routledge Advances in International Relations and Global Politics #34)
This new book shows how international crises are dangerous episodes that can be destabilizing not only to the actors directly involved but also to the entire international system. Recognizing the primacy of crises as defining moments in international relations, scholars and policy makers alike are... More
Language: ENGDerechos de autor: 2005 -
(PRODUCT) RED (A)
Describes the launch and initial results of the (PRODUCT) RED campaign, a social marketing initiative conceived of by U2's Bono and Bobby Shriver to combat AIDS in sub-Saharan Africa. The company licensed the (RED) brand to partner companies, which initially included Gap, Apple, Motorola, Armani, an... More
Language: ENGDerechos de autor: 2008 -
(PRODUCT) RED (B)
Updates the (PRODUCT) RED (A) case through early 2008, including announcements of new partner relationships (with Hallmark, Microsoft, and Dell) as well as new communications initiatives.... More
Language: ENGDerechos de autor: 2008