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  • Business Strategy

    by George Stonehouse • Bill Houston

    'Business Strategy: an introduction' is an accessible textbook that provides a straightforward guide for those with little or no knowledge of the subject. It presents complex issues and concepts in a clear and compact manner, so that readers gain a clear understanding of the topics addressed. The fo... More

    Language: ENG
    Derechos de autor: 2002

  • Strategic Management for Travel and Tourism

    by David Campbell • George Stonehouse • Nigel Evans

    Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, 'speaks the language' of the Travel and Tourism student.Among the new features and topics included in this editi... More

    Language: ENG
    Derechos de autor: 2003
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