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GM Powertrain
Discusses a young MBA plant manager who is improving the operations of a small General Motors components plant in Fredericksburg, Virginia. At 29 years old, Joe Hinrichs is the youngest plant manager at GM, and in his new assignment, he is faced with the daunting challenge of designing and implement... More
Language: ENGDerechos de autor: 1998 -
Guidant: Cardiac Rhythm Management Business (A)
Examines the choices Guidant must make in research and development spending and new product development. More specifically, CEO Jay Graf considers the payoffs and tradeoffs of using product development skills that he learned in CPI's core business when applied to a complementary business. The compan... More
Language: ENGDerechos de autor: 1997